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Are you friends with your parents on Facebook?

Today I had the honour on behalf of  Transfers (Swedish organisation working to bring the industry into class rooms) meet students at IT-Gymnasiet in Gothenburg studying Digital Design and Communication to talk about my work as communicator.  We had a good discussion about what communication is, how best to brand oneself and private vs personal.

I also took the opportunity to ask the students if they were friends with their parents  on Facebook. I had the belief that in general one would not want to have once parents as freinds but a majority of the about 20 students did.  Most of them felt that their relationship with their parents was open and trusting and therefor it didn’t matter that the parents saw what they posted. And if they posted anything that they didn’t want their parents to see they simply selected who could see it. A few had also blocked their parents from viewing the wall.

I also asked their teacher if the school had a policy on wether teachers are allowed/not allowed to be friends with their student. She mentioned that the questionm had been rasied and a discussion was to be held after Easter. It’s an interesting discussion adn as the teacher said, in the fufuter it might not be an issue at all because it has become the norm but we are not yet 100% comofrtable with it. A student also mentioned the issue of unfair treatment as it is important that the teacher is unbiased when grading a student.

I find these discussions about where to draw the line very interesting, not just when it concerns me as a person but also in regards to ethics as a professional.

Competition is tough in the insurance business

I have bought a new car. Well, new to me. A white Opel Corsa Swing. And I of course needed insurance. So I did a Google search on ‘compare car insurance’ and got a few hits on comparison websites.

I carried out a few searches and found the best price on Insplanet (in Swedish) [...]

Webcoast 2012 – my first unconference

I spent the weekend in Gothenburg at Lindholmen Science Park where the unconference Webcoast manifested for the second year running. A great mix of people and topics.

At an unconference the participants create the agenda, or the Grid as it is called. At 20:00 on Friday the Grid opened up and everyone then had the same chance to add [...]

No, Travelodge, you can not wait until March

I am going on a business trip to the UK and have booked a room at the Travelodge – a budget hotel chain. Today I needed to change my check-out date. As I have booked the Flexible option I was able to change my booking up until 12 noon on the arrival day. Perfect.

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Swedes and their love for IKEA

Last Wednesday Swedish television station SVT aired the first of two programmes where they revealed the truth about IKEA and Ingvar Kamprad (text in Swedish) – their own words. After the show the comments on IKEA Sverige’s Facebook page started pouring in and the love Swedes have for its yellow and blue company was obvious [...]

Are you harvesting the stories in your company?

Who doesn’t love a good story? Told well it will make us see pictures in our heads (mine and yours might differ a bit) and play on our emotions. Before the written word stories were used to remind new generations about our history. As children we learnt right from wrong by listening to stories. And [...]

Are you ready to go social?

The hype of social media has got a lot of people stumbling for footing. And a lot of people telling their agencies “We need to be on Facebook!”. Do you really?

As with all communication projects, social media needs a plan. Who are you trying to reach? Where are they? And even if you know [...]

Is gender equality an utopia?

In September the Swedes goes to vote.  A topic of interest for me is the discussion around the tax reduction for household services like cleaning and wether it is a good thing for women or not. One take on it is that it is good because it creates jobs, and especially in a business that [...]

Celebrating one year as business owner

I’ve been running my consultancy business for a bit over a year now and something like that requires a celebration, right? I wanted to celebrate in a way that wasn’t just fun but also made a difference.

I decided to support the work of Hand In Hand. Their aim is to eliminate poverty through enterprise [...]

Personal vs private

One of the things that seems to be of concern when companies start thinking about venturing into social media is this perception that one has to reveal everything because of the social in social media. Not true.

Yes, you are expected to be human, to have a dialogue and to add content that has necessarily [...]